Ukusuka kwi-Facebook ukuya kwi-HTC, ukujonga iikhokeli
AmaHotsho kwi-intelligence tech-tech ekhomba kwizinto ezininzi ezithembisa ukuguqula ubomi bethu kwiminyaka emihlanu ezayo. Ezi ziquka i-Intanethi yezinto (IoT), evumela amadivaysi ukuba akhulume ngaphandle kokusebenzisana kwabantu. Umzekelo olula: Esikhundleni sokuqhubela ibhanki, imoto yakho inokukwazi ukuthetha kwiikhomputha zeebhanki yakho kunye nokuhambisa imali kuwe. Kwaye enye yezobuchwephesha engazange ithatyathwe phantsi yinto eyiyo, eyaziwa yi-initials VR.
Namhlanje, iVR idla ngokucatshulwa njengeyona ndawo kwi-gamer, ikakhulu ngenxa yokuba ikhona. Iinkampani ezifuna ukulawula kwilizwe le-VR elikhulayo ziye zagxininisa ininzi yazo yazo zonke izinto ezifunwa ngumdlalo. Kanti ukwandiswa kweVR kuzo zonke iinkalo zobomi bedijithali buninzi. Njengoko kuboniswe kwiVanity Fair, akukho nxalenye engaphantsi kwe-digital ye-Facebook kaMark Zuckerberg ebona ikusasa le-VR ngale ndlela: kungekhona nje i-portal yemidlalo, kodwa kunye ne-movie kunye ne-TV, iintetho kunye neentlanganiso zezoshishino. Uze abone i-headsets eziza kuphengulula ubuchopho bethu size sithumele iingcamango zethu kubahlobo bethu ngendlela esabelana ngayo nemifanekiso yabantwana kwi-Facebook namhlanje. (I-Facebook ihlaziya ingqondo yakho? Ngoku kukho ingcamango eyoyikisayo.)
Kule ngongoma, ikusasa le-VR lingahle lithatyathwe ngokuphambuka kweparadim. Kodwa njengotyalo-mali, ikamva ngokwenene ngoku. Nazi iinkampani ezine ekufuneka zijonge kwilizwe le-VR sele lifumene intloko ethembisayo iqalisa kuyo ngokukhawuleza izithembisa ukuba yintsimi yokukhuphisana.
I-HTC: Ngaba Unako Ukuhlaziya?
Ukuthengisa kwi-stock exchange ye-stock, i-HTC iyanzima ukuxhasa ukutshala imali yayo, njengoko kunyaka odlulileyo isitokisi sayo sehlile kuma-17 ekhulwini. Kukho iindaba ezilungileyo, nangona kunjalo: i-HTC inikezele abaqhubi bayo be-VR ukuba baqhube imali ngemali yabo yokuzikhandla, ukuzithengisa kwe-Headset.
Ukususela ekutyhileni kwayo ngo-Matshi 2015 iVive isithintele; Kule ngongoma, akungabazeki ukuba kuya kubambelela phakathi kwabadlali ababalaseleyo kwimarike. AmaGamers akakwazi ukukunceda kodwa afumane i-geeked, umzekelo, ngethemba lokuxhaswa kwe-Vive enezela "Inkwenkwezi yokuhamba: iBridge Bridge" njengenxalenye yendima yayo ngoJuni. Kwaye kwaziswa nje ukuba iVive iya kuhamba ngokubonga ngaphandle kwentambo kwi-Intel entsha yeThekhnoloji entsha ye-Intel. Njengoko i-CNET iingxelo, oko kwenza ukuba iVive ibe yinto ebonakalayo kuphela eyenza ukuba ibonelele ngokuqinisekileyo amava okulandelela abasebenzisi kwaye igcine yonke into ngokulinganayo. Ngako-ke, kuya kusebenza nini i-Vive's praiseable performance kunye nokuqhubela phambili ukuguqulela kwiinzuzo ezinkulu kwi-HTC abatyali-mali? Kunzima ukuthetha, ekubeni i-HTC yenza okungakumbi kunokwenyaniso, yiyiphi inxalenye ye-smartphone yayo. Iziphumo zekota yokuqala ka-2017 zaxutyushwa, kunye ne-HTC ibonisa ukulahleka, kodwa ezo ilahleko zibulela ngokuyinxalenye enkulu kwiindleko zokusebenza.
I-Samsung: Fab Gear
NjengoHTC, i-Samsung yinkampani yaseKorea idonsa kwi-VR eyenza impumelelo enkulu kwi-smartphone yecandelo. Ngaloo nto, i-Samsung ngumdlali onamandla kakhulu, enikwe amandla okuthatha i-Apple (AAPL) kunye nekhanda layo le-iPhone. Nangona kunjalo i-Samsung isenokulawulwa komonakalo okwenziwe ukunika inhlekelele eyingozi enkulu ye-2016 neGalaxy Note 7.
Kwakuyi-flameout kuzo zonke iinjongo zegama emva kwechungechunge lomlilo webhethri lajika i-smartphone engu-40 kwi-headache ye-R17 billion. I-PR gaffes ayizange incede njengoko i-Samsung ikhubekile ekutsaleni i-Note 7 kwi-market. Nangona kunjalo i-Samsung ibonise ukuzimisela ukufunda kunye nompapa omtsha kwi-debacle, kwaye akukho nto efana ne-tech shitter yokwenza abasebenzisi abaqaphele balibale elidlulileyo. Ngokubhekiselele kwiVR, i-Samsung inomlawuli weGear, oya kuphakamisa i-app ye-Oculus kunye ne-Google ye-Chromecast i-adapter yokuhambisa ukuvumela abadlali ukuba babukele kwividiyo okwenzekayo kwi-headset. Kwaye i-Samsung nje-esetyenzisiweyo yokubonakalisa i-prototypes ibonisa ukulungiswa kwe-pixel ye-Rift okanye Vive.
I-Alphabet (GOOG, GOOGL): I-Spell ephumelelayo ye-VR Impumelelo?
Masijamelane nayo, abalandeli beVR: I-Google Glass ayizange ibe yinto efana ngayo ne-injini ye-injini kunye ne-colossus isetyenziselwa ukukhwela rhoqo.
Okona, iindawo zayo ezidumileyo (okanye ezithembekileyo) "zintlanzi" ziye zafika ngokukhawuleza eMhlabeni. Ezi ziqhubela i-gamut ezivela kwi-drones ezixhaswe ngelanga ukuya kwiibhaluni eziphambili ezijoliswe ukuzisa i-WiFi kwiindawo ezisemaphandleni. Kodwa ukuba abatyali-mali bangathembela nantoni na, iAlfabhethi ifunda ngokukhawuleza kwiimpembelelo zayo-kwaye i-Vayay yayo kwi-VR inokuthi ibonakale ifanelekile kwi-Wall Street idumela layo. Ngaphandle kwesikhulumi se-Daydream VR, i-Alphabet yenza amagagasi nge-Google Cardboard. I-Ultra-cheap e-$ 10, yenzelwe ukuguqula i-smartphone ibe yindawo yokudlala immersive kunye ne-VR-experience gateway esebenza kwi-intanethi ne-Cardboard-friendly friendly apps. Okwangoku, akukho nto ekhoyo malunga neAlfabhethi njengotyalo-mali. Isabelo sayo se-GOOG yeC Class C siphakamileyo ngamaphesenti angama-31 kunyaka odlulileyo, ngoku ithengisa malunga ne-966 yeesabelo ngasinye. Ingakumbi, iAlfabhethi ihlala ekulweni kunye ne-Apple ingubo yenkampani ebaluleke kakhulu emhlabeni. Njengamanje, i-cap yekhredithi iyanzima kwi-$ 667.5 yezigidigidi (Apple i $ 798.1 billion). Ukubeka oku ngolu hlobo, u-Alphabet ufaneleke ngokugqithiseleyo ukudlula i-GDP yaseSierra Leone.
I-Facebook (i-FB): iRift Rift
Izinto azizange zibe ngubhakabhaka obuluhlaza kwi-Facebook yokufumana i-VR, Oculus. Kuzo zonke i-Oculus Rift efunyenwe ngaphambi kokukhishwa kwayo ngo-Matshi 2016, isabelana nokuncintisana okunzima kwabanye abadlali abaye bafumana ingqwalaselo engaphezulu kweendaba. Oku kwinqanaba elikhulu kukhokelela ekuhlahleni kwexabiso lama-$ 200 ngoMatshi walo nyaka (ukuya kwi-$ 598) kwi-Headset ye-Rift kunye ne-Controller. Sekunjalo, i-Oculus akufanele ithathwe ngokulula-kwaye njengamashishini afana ne-Alphabet ne-Amazon (i-AMZN), i-Facebook ibonakala inemithombo engenamkhawulo ukuphosa emva kweprojekthi ide idibene. Emva koko, xa uMark Zuckerberg enza u-$ 2 billion ukubheja kwinkampani, akafuni ukulahlekelwa. Uyabona u-Peter Luckey, owayengumdlali oneminyaka engama-22 ubudala oneminyaka engama-22 ubudala xa wafaka i-Oculus ngeCickstarter. Ekugqibeleni, cinga ukuba i-Facebook ikhokhele i-$ 1 billion ye-photo-sharing share app yaseNigeria ngo-2012, kwaye ukususela ngoko ihambe i-gangbusters, kunye nabasebenzisi abangaphezu kwezigidi ezingama-700 ngo-Ephreli. Iphantse iphindwe kabini iigidi ezi-400 ezithe zatshatyalaliswa ngoSeptemba 2015. Ngaba i-Facebook ingahamba i-Instagram ibe yi-VR ngelinye ilanga? Masithembele nje ukuba ayiyikutshekisha ingqondo yengqondo yeselula.