Utyalo-mali Isifundo 4 - Ukuhlalutya ingxelo yeNgeniso
Nangona oku kuqondakala kakuhle - amaxesha atshintsho, amashishini kufuneka alungelelanise, imigca eyahlukeneyo yezoshishino ibe yinto engabonakaliyo okanye engekho ngaphaya kweyona mveliso yamashishini, ukutshintshwa kolawulo, iimeko zepolitiki kunye nokuphuhliswa kwezobuchwepheshe, kunye nezinye izinto ezibalulekileyo. Ingxaki ekuboniseni idatha yexesha elidlulileyo kubanini-mali-mali, mababe ngabanini-zimpahla okanye abanamakhoboka. Ukuba amanani avela kumsebenzi wangaphambili wamashishini afakwe kumanani adlulileyo njengoko ayebikwa okokuqala, angakhokelela kwimpembelelo engalunganga yendalo yenkampani njengokuba ngoku. Isisombululo ukuwaqhawula ngaphandle njengenkampani ehlukile okanye engazange ibe khona.
Ndivumele ukuba ndisebenzise umzekelo wembali kwixesha le-dot-com ukubonisa indlela yokuqhubeka nokusebenza kunye nokuyeka ukuyeka ukusebenza kungabonakala kwitetimenti engenayo.
Umzekelo Wemihlaba Yokwenene Yokuqhubela phambili kunye nokuSebenza Kwenziwe: Viacom kunye noSimon & Schuster
Ngama-1990, i-Viacom, umnini we-MTV, VH1, no-Nickelodeon, bathenge iParamount Studios.
Ukuhlawula ukufumana, i-Viacom ithathe isixa esikhulu sematyala. USihlalo weenkampani, uSumner Redstone, waqala ukuthengisa iimpahla kunye namashishini ekampani enomnini ukuze ancede ukuhlawula eli matyala; kwanamashishini afanelekileyo ukuba avuyiswe ukuba nawo ngexesha elidlulileyo.
USimon & Schuster, umshicileli wencwadi enkulu, wayengomnye wezoshishino uViacom wagqiba ekubeni ahambe, ekugqibeleni uthengise kwiqela leendaba laseBrithani uPearson PLC nge $ 4.6 billion.
Ingxaki yachaphazela njani inkcitho yenkampani kunye nemali?
Le yilapho ukuyeka ukusebenza kunye nokuqhubekayo kufikelele ekuhlanguleni. Ngokukhawuleza nje ukuba iViacom ithengise uSimon, yayinenqwaba yemali evela kumthengi. Nangona kunjalo, yalahlekelwa yonke ingeniso kunye nenzuzo yomvakalisi owenziwe. Ulawulo lwe-Viacom kufuneka ngandlela-thile luxwayise abatyalo-mali, "Hayi, uSimon uvelise [ixabiso le-X] yenzuzo yethu kunye nenzuzo." Njengoko singasenaye ishishini, awukwazi ukucwangcisa kuthi ukufumana le ntlawulo kunye nenzuzo ngonyaka ozayo ". Ukwenza oko, i-Viacom ifaka ukungena kwi-statement yabo yengeniso ebizwa ngokuthi "UkuPhelelwa kokuSebenza". Oku kubonisa imali abatyalo-mali abayifumana kwiinkampani ezingayi kuba yinxalenye yenkampani yokubamba ixesha elide. Kwiimeko ezininzi, ukuyeka ukuyeka kwenzeka ngenxa yokuba abaphathi bacinga ukuba ishishini elitsha liza kwenza ngcono kunezo shishino elidala. Ukwenza oku, okufunwa yimithetho yokuphendula, kunjalo, ubavumela ukuba baphakamise ukuphakama okubonakalayo kwimbutho eseleyo ukuze abatyali-mali bangabelana ngokulinganisela kwexabiso lentlawulo-mboleko kwi-stock.
Umsebenzi oqhubekayo yiloo nto ivakalelwa ngayo-amashishini inkampani ikulindele ukuba ixhomekeke kwikamva elibonakalayo.
Ingeniso yeNtshukumo eqhubekayo yokuSebenza
Emva kokuba zonke iindleko zithathwe, umtyalomali ushiywe ngumntu obizwa ngokuba yimali engenayo kwimisebenzi eqhubekayo.
Oku kubalwe kwenzeniso eyenziwa yimisebenzi eqhubekayo ngexesha elibhengeziweyo kwingxelo yengeniso.
Imali yeNgeniso kwiMisebenzi eViweyo
Isixa esiboniswe kwingxelo yengeniso phantsi kwemisebenzi eshiyiweyo yenzeniso eyenziwe ngexesha lokusukela kumashishini angayi kuba yinxalenye yenkampani kwikamva.