NgoMvulo ngoMsombuluko: Oko Kukuthi, Xa Kuqala, kunye Neendlela Ezikhoyo

Usuku oluPhambili kunazo zonke lweNqila yoNyaka

UMsombuluko we-Cyber ​​nguNovemba 27, 2017, ngoMvulo wokuqala emva koMbulelo. Kulindeleke ukuba kube yinto enkulu yokuthenga ngeminyaka yonyaka. I-Adobe Digital Insights iqikelela ukuba abathengi be-intanethi baya kuchitha i-R6.6 billion, i-16.5 pesenti ngaphezu kwe-2016. Kuza kuthatha indawo ye-Black Friday, eya kufumana i-R5 billion yezigidi kwii-intanethi.

UMsombuluko we-Cyber ​​uthandwa kakhulu kuba aba-75% abathengi bahamba ngeyokuqala ngoMvulo ekuseni.

Amashumi amabini anesihlanu eepesenti kwivenkile ngexesha lesidlo kunye nama-34 ekhulwini aya kwi-Intanethi ebusuku. Iipesenti ezingama-19 kuphela zisebenzise ukuthengiswa kwe-Cyber ​​ngoMvulo lonke iveki.

Phantse umntu wesithathu wabathengi baqala ukuthenga nge-Cyber ​​ngoMvulo ngeCawa. Oku kuqhubeka ngakumbi. Kwakusetyenziswe ukuba abathengi badinga ukukhawuleza kwe-intanethi ukusuka kwiikhomputha zomsebenzi. Ngoku, ii-laptops zangasese kunye nezixhobo eziphathekayo zikhawuleza njengemikhompyutha yomsebenzi.

I-Cyber-ngoMsombuluko iqala kwangaphambili kuba abaninzi abathengisi be-intanethi baqala i-Cyber ​​ngoMsombuluko kwiingxoxo ngaphambili. Enyanisweni, izitolo eziphezulu ezifana ne-Wal-mart, Target, ne-Amazon ziqala ukuthengiswa kwe-Cyberweek kwi-Thanksgiving Day ngokwalo. Indlela engcono yokungena kwiintetho zabo kukuba ubhalisele i-imeyili yeendaba.

Ziziphi iintlobo zentengiso ye-Cyber ​​ngoMvulo?

I-Cyber ​​yoMvulo iya kuba yinto eyaziwayo xa i- Black Friday ingena ngaphantsi. Umsombuluko we-Cyber ​​wachithwa ngu-Shop.org ngo-2005. Unyaka ngamnye ukususela ngaloo ndlela, iirekhodi ezintsha zibekwe njengabantu abaninzi kwaye baninzi banandipha ukuthenga i-intanethi.

Ukuthengiswa kwe-Cyber ​​ngoMvulo kunokuphindwe kathathu ukususela ngo-2009.

Unyaka Ukuthengisa (kwiibhiliyoni) Amazwana
2016 $ 6.6 Izithambiso zinika izaphulelo kwiidivaysi eziphathekayo.
2015 $ 3.04
2014 $ 2.5
2013 $ 2.29 Ukuthengisa kwenyuka ngama-20 ekhulwini. ULwesihlanu omnyama wehla.
2012 $ 1.5 Izixhobo zefowuni zilingana nama-12.9 ekhulwini (FatWallet)
2011 $ 1.3 Ukuthengisa kwenyuka kuma-17 ekhulwini. (comScore)
2010 $ 1.038 Isihlandlo sokuqala ngaphezu kwe-1 billion yezigidi. (comScore)
2009 $ 0.887

Yintoni eyenza uMsombuluko we-Cyber ​​u-Popular

Abathengi nge-Cyber ​​ngoMsombuluko bacacile ngokucacileyo isizathu sokuba bathande imini. Abangaphezu kwama-40 ekhulwini kwabathengi bexesha abatshilo bathi i-hora yama-24 iyona nto ibaluleke kakhulu. Phantse abaninzi banqwenela umnqweno wabo wokugwema izihlwele kwiLwesihlanu omnyama njengesisiseko esiyintloko sokuthenga i-intanethi. Phantse isithathu kwabathengisi be-intanethi bathi bathanda ukukwazi ukuthelekisa amaxabiso ngokulula.

Iziphumo eziqinileyo kwi-Cyber ​​ngoMsombuluko zibangelwa ukuthengiswa kobugwenxa obubonelelwa ngabathengisi bekhona kwi-intanethi. Phantse ama-90 ekhulwini abathengisi banikezela ukuthengiswa kwe-Cyber ​​ngoMvulo. Phantse isiqingatha sabathengisi banika amakhuphonti okanye ipesenti kwiingxoxo (iipesenti ezingama-45), ngelixa ngaphezulu kweyesithathu kwisithuba sokukhutshwa kwexesha-kuphela. Abambalwa (iipesenti ezili-15) bakhuthaza isipho samahhala-kunye nokuthenga.

Ingaphezulu kwesigamu sabathengisi ukuba bandise imali yabo "yokuthunyelwa kwamahhala", ngelixa enye yesithathu yabathengisi inikezela ukuthunyelwa kwamahhala kunaphambili. Aba bathengi bahlakaniphile kuba ama-36 eepesenti abathengi abacatshulweyo bathi banokwandisa ukuthengwa kwabo kwi-intanethi kuphela xa ukuthunyelwa kukhululekile.

Abathengi abambalwa be-intanethi bathi baya kuthengwa ngaphantsi, ngokubonga kwiindleko zorhwebo ezibiza. Abanye abazange bathande ukuba abazange bakwazi ukubona okanye ukuphatha ukuthenga kwabo ngaphambi kwexesha.

Abanye abathengi abathandi ukuba balinde ukuba ithunyelwe.

Ukubaluleka koKhuseleko lweTeknoloji kunye neMedia Media

Abathengi basebenzise imidiya yoluntu kunanini ngaphambili. Phantse omnye wesithathu bathi baya kuphepha le-Facebook yenkampani ukuze bafumane ulwazi olongezelelweyo malunga nokuthengisa kwe-Cyber ​​ngoMvulo. Abaphindwe kabini banokubheka ukuhlaziywa kwabathengi kwiwebsite yenkampani ngaphambi kokuthenga nayiphi na imveliso okanye iinkonzo.

Abathengisi be-Intanethi baphendule ukusetyenziswa kwabathengi beeteknoloji yeselula kunye namajelo asekuhlaleni ngokukhuthaza apho. Ingaphezulu kwesigamu sabathengisi baqinisekisa ukuba i-website yabo yokuthengiswa yayilungiselelwe izixhobo zeselula. Amanye ama-20 ekhulwini alungiselela iifowuni zeefowuni zokusebenza. Ngaphezu kweyesithathu zokusebenzisa iikhowudi ze-QR kumaphephancwadi kunye neentengiso zebhodi.

Abathengisi be-intanethi baninzi banokusetyenziswa kweendaba zoluntu. Phantse i-quarters ezintathu zathi ziza kukhuthaza ukuthengisa kumaphepha abo e-Facebook ngelixa ngaphezulu kwama-40 ekhulwini aphakanyiswe kwi-Twitter.

Phantse isiqingatha (iipesenti ezingama-40) zabasebenzisi beethebhulethi baqhathanisa amanani, ngelixa iipesenti ezingama-20 zikhulula amakhuphoni Eyona nto ibalulekileyo, phantse yesithathu iya phambili kwaye uthenge nge-intanethi usebenzisa iipilisi zayo. (Umthombo: Ushicilelo lweNkcazo kaZwelonke weeNkcukacha zoRhwebo)

Indlela yokufumana iiNtengiso ze-Cyber ​​Monday

Intengiso yokuThengisa ingafumaneka kwi-CyberMonday.com, ebonisa ishedyuli yento abathengisi ababonelela ngayo ngamaxesha apho kwi-"Deal of Hour" yokunyuswa. Unokufumana ukuthengiswa kwabathengisi abangaphezulu kwama-800 kwi-intanethi.

I-ComScore ibika ukuba ngaphezu kwehafu yesithatha iquka ukuthunyelwa kwamahhala. Abathengisi nabo banikezela izaphulelo ezahlukeneyo zexabiso. Ezinye izibonelelo zaziquka izipho zamahhala kunye nokuthenga.

NgoMsombuluko we-FAQ

Kutheni ukuba uLwesihlanu oMnyama ubizwa ngokuba ngumnyama ngoLwesihlanu? | Ziziphi iiNtengiso zoLwesihlanu? | Yintoni ngoMsombuluko Ohlaza?