Imizekelo yabathengisi abaDumileyo
Abathengisi banokuthenga iimveliso kumntu ophakathi, owaziwa ngokuba ngumthengisi okanye umthengisi. Inkampani efanelekileyo ihlanganisa iimveliso ezivela kwihlabathi jikelele. Iyakwenza kwakhona ukuba kube lula ukuthengisa nokusabalalisa.
Abathengisi bayokuyeka ukugcina kwicandelo lokubonelela phambi kokuba iimveliso ziphelile kwinqwelo yakho yokuthenga.
Kubaluleka kweShishini loRhwebo kwi-Economics yase-US
Ngo-2016, imboni yokuthengisa yase-United States yenze i $ 1.087 trillion. Yiyo i-5.9 yepesenti yemveliso yasekhaya yasekhaya yase-US. Icandelo elincinci ngaphakathi kwintengiso ngeemoto. Yenza i-19 ekhulwini yezo shishino. Izitolo zokutya zi-15 ekhulwini kunye nokuthengiswa ngokubanzi ngama-14 ekhulwini.
Ekubeni ukuthengiswa kwakhona kunika indlela yokuvelisa iimveliso ukuya kubathengi, iphinde isekele i-1.08 trillion ye-industry. Igalelo kwi- US $ 2.175 trillion. (Umthombo: " IGDP ngeShishini ," i-Bureau of Analysis of Economic.)
Abathengisi benza imisebenzi engama-million yezigidi. Zininzi zezi zikhundla zokungena, ukuhlawula i-$ 10 ngeyure. Nangona kukho ukuhlawula okuphantsi, banikeza uqeqesho oluqinileyo ekujonganeni noluntu. Ezi zikhundla nazo zifundisa izakhono zamatriki zabasebenzi.
Nazi ezinye iinkcukacha zemisebenzi yakutshanje . (Umthombo: "AbaSebenzi bokuThengiswa kweeNtengiso," i-Bureau of Labor Statistics.)
Ixesha elibalulekileyo konyaka ekubuyiselweni kwakhona lixesha lokuthenga ieholide . Iqala ngosuku emva kokubonga. Phantse iipesenti ezingama-20 zentengiso zonyaka zenzeke phakathi kwe- Black Friday neKrismesi.
Eli xesha liquka u- Cyber ngoMsombuluko , umhla owona mkhulu kakhulu wokuthengisa i-intanethi. Kwakhona kubandakanya iMvulo yoMsombuluko . Ngomhla wokugqibela ukuthumela i-intanethi ukuqinisekisa ukuba ufumana izipho zakho ngaphambi kweKrisimesi.
Indlela Imisebenzi Yentengiso
Abathengi benza imali ngokuphakamisa amaxabiso ngaphezu kweendleko zabasebenzi, izixhobo kunye nokusasazwa. Wonke umntu kunye neenkcukacha zokunikezela ngento efanayo. Abathengisi ngezinye iinkhathi bangenza imali ngaphezulu xa begqithisa umthengisi kwaye bathenge ngokuthe ngqo kumveliso. Abanye abathengisi abaninzi bavame ukuvelisa izinto ezithengisa kakhulu. Oku kubizwa ngokubambisana okuhambelana .
Ukwanda kwexabiso kuyaziwa ngokuba ngumarha okanye umgama wentengiso womthengisi. Ngokuqhelekileyo ipesenti ezingama-100 (kabini izindleko) kwinqanaba ngalinye. Oko kubizwa ngokuba "ngundoqo yamatshe." Kufuneka ukuhlawula iindleko kwaye unikele ngenzuzo eyaneleyo yokuhlawula abanini-zimpahla okanye abanini-bucala.
I-intanethi
Ukuthengiswa kwe-intanethi yindawo ekhulayo ngokukhawuleza. Ngo-2020, kulindeleke ukuba kufinyelele kwi-$ 523 yezigidigidi, kwizinga lokukhula lika-9.32 ekhulwini ngamnye kunyaka. Nazi ezinye kwiindlela zokugqibela ze- US Retail Trends .
Izixhobo zefowuni, ngakumbi iifowuni, ziba ngumthombo omkhulu we-intanethi. Ngo-2020, abathengi abayizigidi ezingama-270 baya kusebenzisa izixhobo zabo zeselula ukuphanda nokuthenga iimveliso.
Ukunyuka kuma-244 yezigidi zabantu abathengi ngo-2015. Ukusetyenziswa kwethebhuleji kuye kwehla, ngelixa i-iPhone ne-Android usetyenziso lwefowuni lukhulile. (Umthombo: "Ukuthengiswa kwe-Intanethi kuza kufinyelela kwi-Billion yeeRandi nge-2020 e-United States," Intengiso ye-intanethi, ngoJanuwari 29, 2016.)
Imizekelo yabathengisi
Imimiselo eqhelekileyo yokubuyisela kwakhona iindawo zokuthengisa izitena kunye nezodaka. Ezi ziquka izigogo ezifana ne-Best Buy, i-Wal-Mart kunye neTgethi. Kodwa ukuthengiswa kufaka phakathi iindawo ezincinci kummandla wakho wendawo.
Imizekelo yabathengisi be-intanethi yi-Amazon, eBay kunye neNetflix. Nangona zikhula ngokukhawuleza, zisuke zimelela kuphela iipesenti ezili-15 zorhwebo jikelele.
Abathengisi abaninzi bajolise ekuthengiseni ikhaya. Ezi ziquka ukutya kukaSchwan kunye neenqatha zeCasper. Abanye bathengisa ngamaqela asekelwe ekhaya. Into eyaziwa kakhulu yiAvon, i-Pampered Chef kunye neCocoa Exchange.
Iqela elincinci lithembela kumashaneli eTV afana ne-QVC, iNethiwekhi yokuThengwa kweeKhaya kunye noVihla.
Abathengisi abayithengisi kuphela impahla, bathengisa iinkonzo. Iindawo zokutyela, amahotele kunye nemivalo zonke zibandakanyiwe ekuthengiseni kwakhona.
Abathengisi abaninzi bahlanganisa iindlela ezahlukeneyo zokuhambisa. Umzekelo nguKroger, owenzela izitolo zetena nezitye kunye nokunikezelwa kwe-intanethi. Kwakhona iivenkile ezinkulu zibonelela ngeenkonzo zokutya, njengendawo yokutyela. Ixabiso eliphantsi kunye nesibheno sokongeza umthengi ngumzekelo woqoqosho lwezinga .
I-Retail Retail Measured?
I-Retail iyalinganiswa nokuthengiswa kweentengiso . Ubalo lwabantu base-United States lipapasha ingxelo yokuthengiswa kweentengiso rhoqo ngenyanga. Inani lezona zikhoyo zikhoyo kwingxelo yokuthengisa yokuthengiswa kwe- US .