I-US Retail Sales Report, ii-Statistics zangoku, kunye neMikhombandlela yakutshanje

Matshi Intengiso yokuThengisa i-4.5 Ipesenti ukusuka kunyaka odlulileyo

Ingxelo yase-US yokuthengiswa kweentengiso yinkcitho yenyanga yoshishino lokuthengiswa kwe-US. I-US Census Bureau iyayishicilela. I-Bureau ihlola ii-4,900 iifom nganye inyanga ukuqokelela idatha yokuthengisa ngeentengiso. Ingxelo ibonisa ukuthengiswa ngokuthe ngqo kwinyanga eyandulelayo. Kwakhona kubonisa ukutshintsha kweepesenti kwenyanga leyo. Ibika malunga neenguqu zenguqu ekuthengiseni ngonyaka kunyaka ezili-12 zokugqibela.

Izibalo zangoku

Ukuthengiswa kweevenkile zase-US kwenyuka iipesenti ezingama-0.6 ngoMatshi 2018.

Ininzi yale nto ibangelwe ukunyuka kwama-2.0 ekhulwini kwi-auto sales. Ukuthengiswa kwezinto zokuthengisa izidakamizwa kwenyuka ngama-1.4 ekhulwini Ukuthengiswa kwavela kwakhona kwifenitshala (iipesenti ze-0.7), i-electronics (iipesenti ze-0.5), izitolo zokutya (iipesenti ezi-0.2), kunye nokuthengiswa kwe-intanethi (iipesenti ezi-0.8.)

Isitishi se-esitishi segesi sawa ngama-0.3 ekhulwini ngenxa yexabiso lokuwa kwegesi . Ixabiso liye lizinzile njengoko i- OPEC ithembisa ukugcina umgangatho phantsi kwexabiso leoli. Ixabiso leoli liqhuba iipesenti ezingama-71 zexabiso legesi . Amanani aphakama ukuya kwiinyanga ezingama-30 eziphakamileyo ezingama-R70 70 ngomgqomo ngo-Disemba 2017. Ixabiso elizayo lexabiso leoli liphezulu kumaxabiso eoli .

Amanye amacandelo alahlekelwe yimpahla yezemidlalo (-1.8 ekhulwini), izinto zokwakha (-0.6 pesenti), kunye nezitolo zesebe (-0.3 ekhulwini.)

Uthengiso lwe-year-over-year we- sales up-4.5. Uninzi lwalo nyaka lwenyulo luvela kwizikhululo zegesi, ama-9,7 ekhulwini kunye nabathengisi be-intanethi , kunye ne-9.7 ekhulwini.

Ngo-Matshi, i-intanethi inikezele nge-11.2 yeepesenti yokuthengiswa kweentengiso. Iphindwe kabini isabelo sayo semarike ngo-2005.

Uqoqosho oluzinzileyo luza kuvelisa ukuthengiswa kweentengiso zonyaka we-3 ekhulwini okanye ngaphezulu. Ukwanda kwenyuka kwe-Matshi 4.5, ngoko ke, uphawu oluhle kwi -quarter-quarter yokukhula kwezoqoqosho .

Iimpawu zethengiso zokuthengisa ezithengiswayo kwiintlawulo zabasebenzisi .

Oko kuqhuba malunga neepesenti ezingama-70 zokukhula koqoqosho. Ukongeza kwintengiso, iindleko zokusetyenziswa komntu ziquka iinkonzo, njengezindlu kunye nokunakekelwa kwempilo.

Imikhosi yakutsha nje

Ukuthengiswa kweeRetail kwathatha irekhodi ye $ 5.7 trillion ngo-2017, ngokubhekiselele kuBalo lwabantu base-United States. Kungcono kunokuba ulungelelaniso lwe-$ 4.4 trillion luye lwachitha ngo-2007. Kwakhona ukunyuswa kwama-42 ekhulwini ukusuka ngo-2009 kwirekhodi eliphantsi kwe-$ 4.06 trillion.

Ukuhlaziywa kukugqithisileyo ezimbini. Iyokuqala ubuchwephesha, kwaye enye inokubangelwa utshintsho kumsebenzi wabathengi. Izitolo ezifumana zombini iinguqu ziya kukhula. Abathengisi abaya kuhamba ngendlela yeSixeko soMsebenzi, iMida kunye neBlockbusters.

Nangona abathengi abanakuze balahle ngokupheleleyo izitolo zitena kunye nezidaka, balindele ukuba abathengisi bafumane enye indlela efanelekileyo ye-intanethi. Uninzi lweevenkile ziphendula ngelixa zizama ukufumana abathengi kwiindawo zabo zokugcina ukufumana izinto ezinkulu. Bamele basebenzise ukudibanisa kwe-branding, inkonzo, kunye nexabiso ukuze baqinisekise abathengi ukuba bagqoke, bangene kwiimoto zabo baze baqhube ukuhamba. Ngenxa yoko, abathengisi abanako amathuba okwakha izitolo ezintsha. Oku kubiza ivenkile yezorhwebo, amaziko ezitolo zokuhlala kunye nemisebenzi.

Olunye utshintsho kwezobuchwepheshe luya kwenzeka kwiminyaka ezayo.

Ukushicilela kwe-3D kuvumela abantu ukuba banyathelise amancinci aseplastiki kunye nezetsimbi nezinye izinto. Nangona abashicileli bebiza kakhulu ngoku ngokuba nefuthe elikhulu, ngokugqithiseleyo kwexesha baya kuba njengexabiso elifanelekileyo njengefowuni. Abantu baya kufuna nje ukuthenga okanye ukuqeshisa inkqubo yesofthiwe abayifakayo kwiprinta ukuvelisa nantoni na ayifunayo. I-Toymaker Hasbro sele sele idibanise nomenzi wephrinta ye-3D Shapeways ukuvelisa amathoyizi ayizintandokazi.

Okwesibini yintshintsho kwinkcitho yabathengi. Ukunciphisa iminyanzelo kwaphoqa abantu abaninzi esikolweni ukuphucula amathuba abo emisebenzi. Ngenxa yoko, iimali-mboleko zemfundo zavuka ngelixa ukusetyenziswa kwekhadi lokuthenga ngetyala. Kwakhona, abathengi banokutshintshela ukunyuka. Bafuna iinkonzo kwaye bafumanisa ukuba izinto ezininzi eziphantsi kwexabiso zithengile nje ngeemveliso ezixabisekileyo. Abathengi bafumene ukuba banikeze ixabiso ngoluhlobo lwenkonzo ephakamileyo kunye nokulula ngokongeza kwamanani aphantsi.

Abathengisi bexabiso lokungabikhoyo baya kukhula kwiindleko zesebe. Amaketanga afana ne-Marshalls, TJ Maxx, kunye ne-Ross Stores anemigangatho ephezulu yeenzuzo kuneMacy no-Dillards. Kungenxa yokuba bathatha abathengi babo kunye nesabelo semarike.

Lindela ukufumana ezinye ivenkile, njenge-Home Depot, ukubopha iiwebhusayithi zazo kwi-intanethi kwisitolo sazo zitena kunye nomdaka. Ngaloo ndlela, banokunikela ngezona zimbini zehlabathi: ukulungeleka kwi-intanethi kunye nenkonzo yabathengi kwivenkile yasekuhlaleni.

Indlela yokuSebenzisa iNtengiso yokuThengiswa kweeNtengiso ukuQalisa ukuKhula koQoqosho

Ukuthengiswa kweeNtengiso kusetshenziselwa ukuqikelela ukusetyenziswa kwemveliso yabathengi . Kungenxa yokuba ingxelo iphuma ngenyanga. Ukukhula koqoqosho lwe-US, njengoko kulinganiswa nemveliso emveliso yasekhaya , kubikwa ngekota nganye. Ngoko ke, ingxelo yokuthengiswa kweentengiso yindlela ekhoyo yangoku yempilo yezoqoqosho. Ungayisebenzisa ukuqikelela i-GDP ngaphambi kokuba iindaba ziphume. Gcina ukhumbule ukuba ingxelo yokuthengiswa kweevenkile ayilungelelanise ukunyuka kwamaxabiso, ngelixa i-GDP yenza.

Ipesenti ezingamashumi amabini zentengiso zonyaka zenzeke ngexesha leeholide. Oko kuthetha ukuba kufuneka ujonge ukuthengiswa kweminyaka-ngonyaka . I-GDP iyinombolo yonyaka. Ukukhula kwe-GDP kufanisa oku kuluhlu lonyaka ukuya kunyaka ongaphambili.

Gcina ukhumbule ukuba ukukhula kweGDP kusetyenziswa abantu ababizwa ngokuba yi- GDP . Bayiqeda imiphumo yokunyuka kwamaxabiso. Iingxelo zentengiso yokuthengisa nge-year-year zisebenzisa i-GDP yamanani. Iingxelo zokukhula kwe-GDP kunye neengxelo ze-YOY zithengisa iimpawu ezahlukileyo xa ukunyuka kwamaxabiso kuphezulu okanye ukuba kukho ukungcola .

Ngoko ke, xa usebenzisa ingxelo yokuthengiswa kweentengiso zokubikezela, kufuneka ukhangele ezinye iinkcukacha. Okona kubaluleke kakhulu, jonga kwii- oda zezinto ezizinzileyo . Enye enye inkalo yezoqoqosho ehamba phambili .

Nika ingqalelo kwiziganeko zentengiso yeeholide. I-National Retail Federation ihlola abathengi ukufumana ukuba baceba ukuchitha phi iholide ezinkulu. Ingxelo malunga nokusetyenziswa kwe- Halloween inikeza iinkcazo zangaphambili kwixesha lokuthenga iholide. Ukuthengiswa kwasemnyama ngoLwesihlanu kubonakala kubalulekile. I-NRF ikwazisa kwakhona ngeentengiso zokuthengiswa kweSuku lweValentine, Usuku loMama , Usuku lukaBawo, nokubuyela esikolweni.