Ukufumanisa indlela ukuThembela kwabaThengi kubangela ngayo ukuThembela koTyalo-mali
AbaSomnotho bazisombulula le ngxaki ngokuphuhlisa into eyaziwa ngokuba yiNkcazo YokuThengiswa kwabathengi ("CCI").
Ngokubuza inani elibalulekileyo labantu abahlala kwilizwe elinikeziweyo, le mvavanyo ijolise ukulinganisa umgangatho wokuba nethemba lokuba abathengi bazive malunga nezoqoqosho jikelele zelizwe , kunye neemeko zabo zemali.
Abatyalomali bamazwe ngamazwe baqwalasela ngokugqithiseleyo olu phando kuba bangakwazi ukukhonza njengesikhokelo esiphezulu sezoqoqosho. Xa abathengi banethemba ngekamva labo, bathambekele ekuchithweni kwemali baze baqhube ukukhula kwezoqoqosho. Xa abathengi bengathembeki, bathambekele ekusindiseni kunokuba bachithe kwaye mhlawumbi banqande ukukhula koqoqosho.
Kule nqaku, siza kujonga indlela ukuhlolwa kweentengo zabathengi kusebenza ngayo nendlela abatyala-mali abangayisebenzisa ngayo loo nkcazelo ukwenza izigqibo ezingcono.
UkuSebenza kwabaThengi boThengi
Kukho iintlobo ezahlukeneyo zophando lweentengo zabathengi ezisetyenziswa emhlabeni wonke, kodwa ezininzi zazo zisebenza ngendlela efanayo.
Ngokusekelwe kwisampula esingenakwenzekayo, iiphononongo zicela kuphela uchungechunge lwemibuzo eyenzelwe ukuvavanya indlela yabathengi kunye nekamva ngokubamba iimbono zabo kwezoqoqosho kunye nemeko yezemali.
Imibuzo ibandakanya izinto ezifana noku:
- Iimeko zoshishino zangoku.
- Iimeko zoshishino kwiinyanga ezi-6-12 ezizayo.
- Iimeko zangoku zengqesho.
- Iimeko zengqesho kwiinyanga ezi-6-12 ezizayo.
- Intlawulo yenani leentsapho kwiinyanga ezi-6-12 ezizayo.
Abathathi-nxaxheba bavame ukucelwa ukuba baphendule umbuzo ngamnye ngokuthi "positive", "negative" okanye "ukungathathi hlangothi", abanjwe "1", "-1" kunye "no-0", ngokulandelanayo, kwaye bongezelelwe ukuba babalwe "ixabiso lentengo" . Eli xabiso lithelekiswa kunye nesiseko "ixabiso lenkcazo", edla ngokubaluleka kokuqala xa uphando lokuqala luqala - ngokuphindaphindiweyo kwiminyaka emininzi edlulileyo. Ekugqibeleni, ezi xabiso zengqungquthela zihlawulelwe ukuvelisa ixabiso elipheleleyo elivakalayo.
Injongo yovavanyo lokuzithemba ngabathengi kukuxela kwangaphambili iipateni zokusetyenziswa kweethengi kunye neqhinga lokuba ukuzithemba ngakumbi kukukhokelela ekuthengeni ngakumbi kunye nokukhula koqoqosho oluqinileyo.
Ukuthembela kwabathengi kwihlabathi
Kukho amanyathelo amaninzi ahlukeneyo okuzithemba abathengi asetyenziswa kulo lonke ihlabathi. Iinkampani ezifana ne-Neilsen zihlola rhoqo abathengi kumazwe angama-50 ahlukeneyo, ngelixa amazwe amaninzi enemibutho eyahlukeneyo ebala iindile zazo.
Ezinye zeenkcukacha ezidumileyo ziquka:
- IKhanada: IBhodi yeNgqungquthela yeCanada yeNkcazo yokuThembela kwabathengi
- I-Indiya: I- Index ye-Confused Consumer Index
- I-Israel: I- Globe's Israel Consumer Index Index
- ISpeyin: I- Instituto de Credito I-Oficial yaseSpain Index Considence Trust
- IBrithani: I -Barometer ye-GfK yabathengi abathengi
- Ihlabathi: I-Survey ye-Nielsen Global Consumer Survey
Ukusebenzisa i-Data Consult Trust Data
Idatha yokuzithemba yabathengi ibonakaliso obaluleke kakhulu kubalimi-mali abanikwe amandla abo okuqikelela iipateni zokusebenzisa imali. Le patheni yokuchitha ingabalulekiyo yonk 'into evela kwimveliso emveliso yasekhaya ("GDP") ukukhula ekusebenzeni komgaqo- mali wokulwa nokungabikho kwemisebenzi kunye nokunyuka kwamaxabiso .
Nazi izinto ezimbalwa ezisetyenziswayo:
- Isibonakaliso esiPhambili: Iikholeji zokuzithemba zabathengi zingasetyenziselwa njengesalathisi esibangela ukuguqulwa koqoqosho olubanzi, kubandakanywa ukukhula kwakhona kwi-GDP.
- Ukusebenza komgaqo-nkqubo: Ukuzithemba kwabaxhasi kungasetyenziswa ukulinganisa ukusebenza komgaqo-mali, ukuvuselela okanye amanye amanyathelo asetyenziswa ngabalawuli ukuba baqhubele phambili ukukhula.
- Icandelo lokuThengisa: Ukuzithemba kwabathengi kubaluleke ngokukhethekileyo kwiimveliso zentengiso kunye nezinto zokunethezeka kuba imali yabo engenayo ihambelane kakhulu neendlela zokuchitha.